ClickFunnels 2.0 finally arrived in October 2022, bringing with it multiple new features and improvements to the popular funnel building software.
As an experienced or new user, you probably can’t wait to explore the details and see how this new version of ClickFunnels will improve your digital marketing business.
To uncover the full potential of ClickFunnels 2.0, this blog post will chart its journey from inception to the current version and examine how it can benefit users.
We will show who stands to benefit most from using ClickFunnels 2.0 and delve into key enhancements such as Funnel Hub, Visual Automation Builder, CRM Funnels, and E-commerce Site Builder with Upsell Flows.
In addition, we’ll examine notable user experience improvements in ClickFunnels 2.0 along with pricing plans and what options are available to users.
The Evolution of ClickFunnels 2.0
Origins of ClickFunnels with Russell Brunson and Todd Dickerson
In 2014, internet marketers Russell Brunson and Todd Dickerson co-founded ClickFunnels.
Their vision was to create an all-in-one marketing solution that would make it easy for businesses to build high-converting sales funnels without any technical expertise.
The initial version, now known as ClickFunnels 1.0 or Classic, quickly gained popularity among online entrepreneurs due to its user-friendly interface, extensive features list, and powerful funnel-building capabilities.
Russell’s book “DotCom Secrets: The Underground Playbook For Growing Your Company Online...” played a significant role in popularizing the concept of “funnel hacking.”
This involves reverse-engineering successful sales funnels used by competitors or industry leaders.
The strategy helped many users achieve impressive results using ClickFunnels.
Transition from ClickFunnels 1.0 to 2.0
To keep up with changing market demands and customer feedback, Russell announced at his annual event – Funnel Hacking Live 2021 – that they were working on an improved version of the platform, dubbed ClickFunnels 2.0.
This new version was aimed to address some limitations and pain points experienced by users of ClickFunnels 1.0.
They planned to introduce several innovative features designed to streamline internal workflows inside ClickFunnels.
The transition from ClickFunnels Classic to ClickFunnels 2.0 was carefully planned and executed.
This was done so that existing customers could seamlessly migrate their funnels and data without any disruptions or loss of functionality.
The company also provided extensive resources, including tutorials, webinars, and support documentation, to help users get acquainted with the upgraded platform quickly.
Who Can Benefit From Using ClickFunnels 2.0?
ClickFunnels has been designed with a wide range of businesses and entrepreneurs in mind.
It offers an all-in-one digital marketing platform.
The uses range from funnel building, course creation, email marketing automation, to blogging functionality, and more.
Businesses Selling Physical Products or Online Courses
ClickFunnels 2.0 is particularly well-suited for businesses that sell physical products or offer online courses.
With its eCommerce site builder, you can create product pages with upsell flows to maximise revenue.
For content creators, you can build secure membership areas with ClickFunnels 2.0.
Users can access exclusive content like online courses or training materials after purchase.
Entrepreneurs Seeking an All-in-One Digital Marketing Solution
ClickFunnels 2.0 also provides a comprehensive set of tools to help entrepreneurs streamline their entire digital marketing business within one platform.
This will eliminate the need for multiple subscriptions or complicated integrations between different services.
Some of the functionality in ClickFunnels 2.0 includes a funnel builder that designs and manages your entire sales funnel including landing pages, upsells, downsells, and order bumps.
There is an email marketing tool.
You can set up automated email sequences using the built-in Followup Funnels, ensuring that leads are nurtured effectively through every stage of your marketing funnel.
Bloggers can create engaging blog content with the Blog Builder feature.
Key Features & Enhancements in ClickFunnels 2.0
Some of the essential features introduced in ClickFunnels include the Funnel Hub.
This acts like a modern website-and-funnel building headquarters.
Others include the Visual Automation Builder, CRM Funnels, and an eCommerce Site Builder alongside pre and post-checkout upsell capability.
Funnel Hub - A centralized location for managing your websites & funnels
The Funnel Hub is a significant enhancement in ClickFunnels 2.0 that provides users with a centralized location to manage all their websites and sales funnels efficiently.
Visual Automation Builder - Simplifying complex workflows
The Visual Automation Builder, is another notable addition in ClickFunnels 2.0.
It simplifies even the most complex internal workflows inside ClickFunnels 2.0.
It does so by providing a user-friendly drag-and-drop interface for designing email sequences and automations based on specific triggers or actions taken by customers.
CRM Funnels - Managing customer relationships effectively
With the new CRM Funnels, businesses can now build better relationships with their customers.
This is done through targeted communication based on individual customer preferences or behaviors observed throughout real-time interactions with them.
Improved and personalized communication will help increase conversion rates.
ClickFunnels 2.0 has also revamped its Followup Funnels, providing an even more powerful way to automate follow-ups and nurture leads effectively.
Ecommerce Site Builder with Upsell Flows
ClickFunnels has always been about empowering anyone to sell products and services online with no coding experience.
The eCommerce site builder in ClickFunnels 2.0 is even more powerful.
It offers a comprehensive solution for creating online stores, complete with shopping cart builder functionality and pre and post-checkout upsells.
Businesses can maximize their revenue by offering additional products or services during the checkout process, increasing average order value and boosting overall sales.
User Experience Improvements in Version 2.0
ClickFunnels 2.0 comes with a host of user experience improvements.
They make it easier than ever for business owners and entrepreneurs to create high-converting sales funnels with minimal effort.
Intuitive Dashboard Design
The dashboard design in ClickFunnels 2.0 has been revamped for simplicity and ease-of-use.
Users can quickly access all essential features without getting lost or overwhelmed by complex menus.
The clean layout presents navigation options clearly, allowing you to manage your funnels, eCommerce store, CRM system, email marketing campaigns, blog content, and more from one central location.
Speed and Performance Optimization
ClickFunnels 2.0 also boasts enhanced speed optimization across the entire platform .
This ensures real-time updates while working on your projects as well as faster loading times when accessing different areas within the software itself.
This improved speed not only facilitates your workflow but also provides a better experience for customers, who will benefit from the swift and responsive nature of sales funnels, eCommerce sites, and membership areas.
ClickFunnels 2.0 Pricing & Plans
ClickFunnels 2.0, has a monthly subscription plan, savings discount if you pay annually and both 14- and 30-day free trial periods.
Monthly Subscription Cost
ClickFunnels 2.0 has 3 pricing plans: Basic, Pro and Funnel Hacker.
The Basic plan for ClickFunnels 2.0 costs $147 per month, which includes access to all core features such as funnel building, email marketing automation, CRM funnels, and eCommerce site builder functionality.
The plan includes one website, 20 funnels, one domain, 3 courses, 1000 students, and 10,000 contacts.
The basic plan is suitable for those just starting out with digital marketing, a small business, or individual user like affiliate marketers.
The Pro plan costs $197 per month and gives you 1 website, 100 funnels, 5 admin users, 3 domains, 15 courses, 10,000 students and 25,000 contacts.
Additional features include running an affiliate program, API access to integrate other software, share funnels, and liquid theme editor.
Funnel Hacker Plan
The Funnel Hacker plan costs $497 per month but is curently discounted to $297 per month.
It includes 3 websites, unlimited funnels, 15 admin users, 9 domains, 100-200 courses, 20,000 students, 20,000-200,000 contacts, advanced analytics and all the features in the Pro plan.
Annual Payment Option with Savings
You can save money by paying annually.
The Basic plan costs $127 per month if you are billed annually, a saving of $240 for the year.
The Pro plan costs $157 per month for the annual plan, saving you $480 over a year.
For the Funnel Hacker Plan, the annual cost is currently $208 per month. This will save you a massive $3468 a year.
14-Day Free Trial
ClickFunnels 2.0 offers a 14-day free trial during which you can learn how to use the array of functions on the platform completely risk-free.
If you find that ClickFunnels 2.0 isn’t the right fit for you, simply cancel before the trial period ends without incurring any charges.
30-Day Free Trial Availability
Pros & Cons of Using ClickFunnels 2.0
Advantages of ClickFunnels 2.0
One of the most significant benefits of ClickFunnels 2.0 is its user-friendly interface that allows even beginners to create high-converting funnels quickly.
The intuitive dashboard design makes it easy to navigate through various features without feeling overwhelmed.
With a wide range of tools such as funnel hub, visual automation builder, CRM funnels, eCommerce site builder with upsell flows, membership sites, blog builder and more, ClickFunnels 2.0 provides everything to build an online business.
ClickFunnels 2.0 provides an all-in-one convenient platform to grow and scale an online presence.
Lastly, users have access to an active community on Facebook where they can learn from other successful marketers or seek help when needed.
ClickFunnels also hosts an annual event called Funnel Hacking Live.
There are regular masterclasses and affiliate contests.
Potential Drawbacks of Using ClickFunnels 2.0
Although ClickFunnels 2.0 offers a wide range of features, the pricing can be a concern for some businesses, especially smaller ones or those just starting out.
With plans beginning at $147 per month, it may not be affordable for everyone.
While the platform is designed to be user-friendly, there might still be a learning curve involved when first getting started with ClickFunnels 2.0.
This is particularly so if you’re new to digital marketing or funnel building.
Although the existing templates provided by ClickFunnels are highly effective and visually appealing, users looking for more advanced design customizations might find their options limited compared to other alternatives like WordPress.
Alternatives & Comparisons to ClickFunnels 2.0
Leadpages vs ClickFunnels
Leadpages is a well-known landing page builder that focuses primarily on creating high-converting pages for lead generation purposes.
While it does offer some funnel-building capabilities, its primary focus is on landing pages.
Leadpages has a user-friendly interface and offers various templates for different businesses.
Leadpages pricing starts at $37 per month (billed annually), making it more affordable than the starting price of $147 per month for ClickFunnels 2.0.
Although Leadpages is excellent for building landing pages, it lacks many advanced features available in ClickFunnels 2.0 such as CRM funnels or ecommerce site building with upsell flows.
Kartra vs ClickFunnels
These range from sales funnels and email marketing automation tools through to website building and more.
Kartra’s interface is clean and easy to navigate, making it a suitable option for beginners or those looking for an all-in-one solution.
Starting at $99 per month (billed annually), Kartra’s pricing is more competitive compared to ClickFunnels 2.0.
ClickFunnels 2.0 however offers a wider range of features such as funnel hub, visual automation builder, and CRM funnels that may justify its higher price point.
While both platforms offer comprehensive marketing tools, ClickFunnels 2.0 has some unique advantages over Kartra like real-time analytics in its dashboard and improved speed optimization.
Each of these platforms caters to different business needs and priorities.
If you’re primarily focused on lead generation through landing pages alone, then Leadpages might be your best bet.
If however, you require an all-inclusive digital marketing suite with advanced functionalities such as CRM funnels or e-commerce site builders with pre and post-checkout upsell capabilities, either Kartra or ClickFunnels 2.0 would be ideal depending on your budget.
FAQs in Relation to Clickfunnels 2.0
What Does ClickFunnels 2.0 Do?
ClickFunnels 2.0 is an all-in-one marketing platform that helps businesses create and optimize sales funnels, landing pages, and membership sites.
It offers a drag-and-drop page editor, real-time analytics dashboard, eCommerce solutions for physical products and digital courses, blogging functionality with SEO optimization, CRM funnels integration, and more.
How Much Is ClickFunnels 2.0 per Month?
ClickFunnels 2.0 pricing varies depending on the plan. The Basic Plan costs $147 per month. The Pro plan costs $197 per month while the Funnel Hacking plan costs $497 per month currently discounted to $297 per month.
What Is the ClickFunnels 2.0 Bonus?
The ClickFunnels 2.0 bonus refers to additional resources or training materials provided by the company when users sign up for their service plans or during promotional campaigns.
These bonuses may include eBooks, video tutorials, templates library access or other valuable content aimed at helping customers maximize their success using the platform.
What Is the Difference Between ClickFunnels 2.0 and Webflow?
While both platforms offer website-building tools, ClickFunnels focuses primarily on creating conversion-optimized sales funnels with integrated marketing automation capabilities.
Webflow on the other hand targets web designers seeking full control over HTML/CSS code to build visually appealing websites without coding skills.
ClickFunnels 2.0 is built for businesses aiming to drive conversions and sales, while Webflow caters to designers and developers.
ClickFunnels 2.0 is a powerful all-in-one platform that can benefit online course creators, eCommerce store owners, and digital marketers alike.
Its Funnel Hub, Visual Automation Builder, and CRM Funnels features help streamline marketing efforts and enhance customer relationship management.
The user experience upgrades in ClickFunnels 2.0 make it even easier to use with a simplified dashboard design and drag-and-drop page building.
While there are potential drawbacks to consider, the advantages outweigh them for most businesses.
ClickFunnels 2.0 certainly merits a place if you are searching for an all-inclusive sales and marketing platform to build an online business.
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