GoHighLevel Review (2024)

GoHighLevel is an all-in-one operating system designed to help agencies streamline their marketing and sales processes. It offers a variety of features to help capture, nurture, and convert leads into customers. It has a white-label feature that allows users to rebrand the software with their logo, color, and domain name and resell it as their own

Let’s face it. Not every business is easy to run, and it becomes daunting if you juggle employees, clients, customers, and finances while striving to expand your business.

But do you know it becomes pretty easy when you have a skilled team onboard who go the extra mile to help your business grow?

This is what GoHighLevel does for you – a highly sought-after option for many startups looking for a done-for-you automated solution.

You might be thinking, why choose GoHighLevel (GHL) when the market is saturated with several other alternative tools?

To unravel the mystery, I’ve written this detailed review on GoHighLevel so that you know how it can impact your agency or business.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success.

GoHighLevel is an all-in-one software solution specifically designed to facilitate marketing agencies and other small-scale businesses.

With GoHighLevel (HighLevel or GHL), you can manage customer relationships, automate sales processes, and maximize lead generation – all under a single platform.

So, GHL consolidates all the key marketing tools under one umbrella.

The software is further enhanced by the CRM capability.

The multitude of sales and marketing tools stacked in the software will save your business both time and money.

The single platform allows you to dispose of numerous stand-alone third-party tools.

Another huge competitive advantage of this tool is that even non-tech-savvy individuals can use its multiple functions.

What Is GoHighLevel Used For?

Looking at using GoHighLevel?

This is a summary of how you can use Go HighLevel in your business.

  • Link building (SEO companies)
  • Lead generation and client acquisition
  • Business automation
  • Customer satisfaction
  • Client retention
  • Customer Relationship Management (CRM)
  • SMS/Email Marketing
  • Funnel building
  • Website/Survey building
  • Reputation Management
  • SaaS Building
  • Client Fulfilment Software
  • Call, revenue, and lead tracking
  • Improved ROI and a lot more!

If you are someone like me who wants to expand your business, generate leads and acquire prospective clients while saving cost simultaneously, HighLevel should be your go-to option.

Who Can Use GoHighLevel?

If you are running a digital marketing business, GoHighLevel will be a good fit.

Marketing agencies, internet marketers, bloggers, freelancers, and affiliate marketing businesses like mine can greatly benefit from this all-in-one sales and marketing platform.

Let’s delve into some of the key users of this software.

Affiliate Marketers

Affiliate marketing has become mainstream as many individuals join various affiliate programs to make a decent income online.

Individuals are investing in online courses like those offered by Legendary Marketer.

They are learning high-income skills and building high-ticket affiliate marketing businesses.

Sales and marketing skills are critical for success in this $17 billion industry.

HighLevel helps you create and efficiently manage all your marketing campaigns.

You can also manage multiple affiliate programs.

The platform not only makes workflow easy but also allows you to use multiple traffic sources to promote offers using sales funnels.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Marketing Agency

Specifically designed for marketing agencies, GoHighLevel helps marketers run ads on multiple social media platforms, and develop websites and related marketing services.

HighLevel provides more marketing solutions for Agencies in comparison with ClickFunnels.

The software also serves as a robust customer relationship management (CRM) system, allowing you to offer more value to your clients.

GHL helps by automating business processes and connecting you with prospective clients as a lead-generation tool.

By interacting with your clients and building a relationship, you can provide upsell marketing services that boost your brand value.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Funnel Building

Marketers can also use HighLevel as their sales funnel builder.

One of the unique selling points of this software is that it is highly affordable for small businesses.

With GoHighLevel, you can build highly-converting sales funnels for your or your client’s businesses.

There is a library of funnel templates you can customize within minutes to capture leads using a simple drag-and-drop builder.

You can also import customized funnels from alternative platforms like ClickFunnels.

Online Courses Creator

You can create and sell digital products like online courses using membership sites on HighLevel.

There is a facility to import membership sites from other platforms.

There is a visual editing tool that you can utilize to make edits to the course content.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Go HighLevel Features

Market Automation

This all-inclusive software offers various marketing automation tools.

These include social media automation, email automation, and landing page tracking.

This marketing automation tool allows you to create and manage your campaigns easily, send emails, and measure their results.

You can customize each step of the automation process based on your specific design elements.

This enables you to build the perfect marketing campaign for your target audience.

It helps businesses boost their sales by following a systematic process of gathering customer data that focuses on their unique individual preferences.

Similarly, you can get more conversions by using customer preferences to segment your email marketing.

GoHighLevel creates automated workflows and sends follow-up messages at various stages of the consumer’s journey.

Each workflow has specific tracking parameters.

This helps you understand what strategy has worked best at each funnel stage.

Pro Tip – For business automation, ensure you have set up a time window.

This will send out all your marketing messages such as emails and SMS within a specific timeframe.

This is hugely important as it allows your existing and potential consumers to get messages at the right time without affecting your business brand.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Pipeline Management and CRM

GoHighLevel has an integrated CRM feature that is the backbone of the software.

There is a multi-channel automated follow-up campaign system through phone, voicemail, SMS/MMS, Emails, and Facebook Messenger.

The mobile app allows you to communicate with your leads on all devices.

With this all-in-one tool, you can do away with having separate software like Pipedrive and ActiveCampaign.

Funnel and Landing Pages Builder

Marketers can create highly-converting landing pages with just one-click funnel templates.

These can be segmented and personalized allowing users to create different funnels for different traffic sources.

Building converting sales funnels is very easy using Go High Level.

With the help of the same funnel builder, you can develop a basic website. and add a custom domain.

Unlike ClickFunnels, you cannot share GoHighLevel funnels with others.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

SMS Marketing

GoHighLevel allows marketers and small businesses to directly send messages to their existing and potential customers on their mobile phones.

You can review SMS delivery reports, view messages, and timely respond to messages from clients and customers right from your account’s dashboard.

The SMS interface resembles WhatsApp, making it easy to view, send, monitor, record, and navigate messages easily.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Membership Sites

You can build membership sites for online courses on Go High Level.

Creators can also move their courses from a different site onto the platform.

The account dashboard is straightforward to use similar to dedicated online course platforms like Thinkific.

With the visual editor, you can make changes to your online course outline.

In addition, HighLevel also allows you to customize the landing page of your membership site.

You can upload video course content or a snippet of your course outline.

Reputation Management

GoHighLevel allows users to manage their customers’ reviews and feedback.

This feature allows businesses to manage their image.

There is a “Review Request” option that lets you send a request to your consumers to post reviews about your products and services.

Content Management

Content creators can use GoHighLevel to curate, edit, approve, store, and publish their unique content.

Its CMS (Content Management System) provides everything a business may need to manage its entire content in one place.

With the Content Management feature, you can create and schedule new posts and pages within a few clicks.

You can edit current pages and post new content quickly.

In addition, it allows you to schedule multiple posts at the same time so you can regularly update your social media newsfeed with fresh content.

Booking and Online Appointment Tool

This is a great time management tool to schedule appointments.

It allows you to create and share a customized calendar with your customers and clients so they can see all appointments with just one click.

Creating a calendar is easy from the  “Settings” option on the dashboard.

You can then embed the calendar in your sales funnel.

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Reporting and Analytics

With this feature, you can view detailed reports and information about your ad campaigns.

You can track website traffic from different sources and devices such as mobile devices, social media platforms, and desktop computers.

The tool provides data on visitors’ locations, their activities on your site, and the time each visitor spends on your site.

These timely insights allow marketers to see the performance of their sales and marketing teams and areas that may need attention.

What I Like About GoHighLevel

There is so much to like and admire about GoHighLevel:

  • It encourages customers to rebrand the platform as their own.
  • Being developed by an agency, the platform is geared toward helping agencies and marketers achieve their success benchmarks with a powerful automation tool.
  • The all-in-one sales and customer relationship management platform offers numerous features for agencies and marketers.
  • There is exceptional 24/7 customer support. There is a Live Chat facility. In addition, there is an online presence on social media accounts, such as an official Facebook group run by professional marketers who are always ready to assist customers.
  • GoHighLevel also comes with a mobile app that enables users to access and utilize its features on their mobile phones. You can organize contacts, check calendars, and appointment schedules, timely reply to customer requests, and manage chats and dashboards on your phone.
HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

What I Don't Like About GoHighLevel

I struggled to find something I did not like about GoHighLevel.

There is perhaps a steep learning curve to mastering the different functionality.

New users might therefore find it overwhelming at the beginning. 

There are numerous training courses and resources to help.

Go HighLevel Pricing

Go HighLevel has 3 simple pricing plans:

Starter Plan - $97 Per Month

The Starter Plan has the following features:

  • All the tools to capture more leads
  • Nurture and close leads into customers
  • Full online booking, pipelines, website builder, and more.
  • Single account.
HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Unlimited Plan - $297 Per Month

The Unlimited Plan has everything in the Starter Plan plus:

  • API access that lets you integrate with any system or software seamlessly.
  • Unlimited sub-accounts, enabling you to manage multiple client accounts under one pricing plan.
  • Unlimited contacts and users that you can add as per your needs and requirements.
  • A branded desktop app that allows you to use your custom domains and have complete control over the platform’s appearance and user interface.
The Go HighLevel White Label Mobile App and Custom Zap Upgrade give you a customized mobile app that's completely branded for your agency and a customized Zap that's created exclusively for your brand. With this upgrade, you can stand out from the competition and provide a unique experience for your clients.

White Label Mobile App + Custom Zap Upgrade - Additional $497 Per Month

This Agency upgrade plan comes with:

  • A Customized mobile app  for complete branding
  • Customized Zap created exclusively for your brand
  • This upgrade is only available with an Agency Unlimited account.
  • This costs an additional $497/month for a total cost of $794 per month.

Agency Pro SaaS Upgrade Plan - $497 Per Month

This plan is for existing HighLevel Agency accounts looking to upgrade to the Pro Plan.

This upgrade comes with white-label rights allowing you to resell the software with your name and branding.

The Agency Pro SaaS upgrade costs $497/month.

There is a free 14-day trial of the Pro SaaS Plan here.

If you are ready to upgrade, follow the link below.

Remember to mention your referrer, chinedu99, in your application.

Go HighLevel annual special deal of $970/year (originally valued at $1164) for the Agency Starter account and $2970 (instead of $3564) for the Agency Unlimited account. This is a 17% discount on monthly subscriptions. HighLevel is a full-suite platform for Agencies with a page builder to create websites, funnels, and landing pages. It also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Annual Pricing Plans (Discount)

GoHighLevel has a special pricing deal if you purchase their annual plans.

This is a very cost-effective way for Agencies to lock into the marketing and sales platform.

The Agency Starter Plan costs $970, instead of $1164.

For the Agency Unlimited Account, the special deal is $2970, a saving of $594.

How To Get Started With Go HighLevel

If you want to see how HighLevel can help take your business to the next level, sign up for a free 14-day trial here.

Agencies can sign up for a free 14-day trial of the new HighLevel Pro SaaS Plan here.

You can save money with HighLevel annual pricing plans.

Members can upgrade from the Starter to the Unlimited plan here.

GoHighLevel Affiliate Program pays 40% Tier 1 and 5% Tier 2 recurring commissions to their affiliates

GoHighLevel Affiliate Program

Agencies and small businesses using GoHighLevel can add another layer of income with the GoHighLevel Affiliate Program.

You can use your affiliate links when you sell services to other businesses.

When they sign up to use GoHighLevel through your link, you will receive a commission in addition to your fees.

You will also get paid when anyone buys the software through your like.

Being a subscription-based software, you will receive monthly or yearly recurring commissions depending on the plan, as long as the account is active.

GoHighLevel pays a 40% Tier 1 commission when someone signs through your affiliate link.

You will also be paid a 5% Tier 2 commission for anyone your affiliates sign up.

This can slowly build up into a passive income machine.

Final Thoughts

If you are looking for a comprehensive, all-in-one marketing and sales management platform, there is no better alternative to GoHighLevel.

The platform has been growing in popularity as many marketers migrate from SaaS companies like ClickFunnels.

Go HighLevel is included in SaaSworthy’s list of the Top 20 Fastest-Growing Software CRMs.

For marketers and Agencies looking to level up their business, sign up for the 14-day free trial here.

Recommended Business Tools

HighLevel is a full-suite platform for Agencies that includes a user-friendly page builder to create websites, funnels, and landing pages that convert visitors into customers. The platform also has built-in marketing automation tools, CRM, reporting, and analytics, making it an all-in-one solution for agencies to grow their business and increase their clients' success

Affiliate Disclaimer: I hope you enjoyed this Go High Level Review. Please note that any links inside this article may be affiliate links. That means that if you click on one of the links and sign up, I may be compensated for it. If you do happen to click, thanks! Any money we make keeps this site running and allows us to keep producing high-quality reviews.

GoHighLevel Review (2024)

Chinedu Chiana

Chinedu Chiana is an Investor, Entrepreneur, Business & Financial Coach and Author of 'The Smart & Common Sense Investor'. He helps business owners with skills and strategies to create, build and grow profitable online businesses particularly with funnels, social media & email marketing, business automation and marketing advice.