Group Convert is a clever piece of software to easily collect emails when people apply to join your Facebook group.
Facebook groups are a great way to build a community of people with similar interests.
However there is no functionality to email group members.
This can be done through a manual and time consuming process.
I have been using Group Convert recently to automate this process in my Facebook group, Affiliate Marketing Entrepreneurs.
This tutorial will take you through the steps of setting this up in your Facebook group and adding leads to your favorite email service.
This is what this tutorial will cover:
What Is Group Convert?
You can ask up to three questions for members requesting to join your group to answer.
One of them could be an email address.
Often this is allied to receiving a lead magnet in exchange as shown in the example below.
You can add the emails to your email autoresponder service manually.
This screening process allows you to select those that match the ethos of your group.
Whilst this may be easy when your group is small it becomes labour intensive as your membership grows.
Group Convert helps you get around this problem.
It is a chrome extension launched by Kim Dang. Once installed, whenever you approve a member to your group, it automatically saves their info (username, first name, last name) plus their answers to your Group’s screening questions.
This saved information can be pushed onto a Google sheet and then connected to your email service through Zapier.
So each time a member is added to your Google sheet, Zapier will automatically add them to your email list
Simple but very clever!.
How To Set Up Group Convert
A few steps are required to install and set up Group Convert.
On purchasing, you will receive an email with a link to install the Chrome extension.
An icon like below will be installed on your Chrome browser.
Click on the icon and a window will open to verify your email.
Enter the email you used at checkout and click SAVE.
You would have received a link to a Google sheet template. This is where your FB group member email address and their answers will be stored.
Install it on your Google drive and make a copy…
File > Make a copy.
Give it a name. Mine has my Facebook group name.
Next, Copy the Share Link in the “CAN VIEW” mode by clicking on the large GREEN share button on top right .
Now go to your Facebook Group page.
Go to Moderator Group > Member Requests.
Group Convert would have added a narrow text area where you can enter your Google sheet shareable link.
Refresh your FB page if you cannot see the link area pop up right away.
Or you can find it by adding “/requests” to the end of your FB group URL.
Set up your FB Group questions.
Go to your Group page and follow the sequence…
Edit Group Settings > Membership Requests > Ask Questions.
You can ask up to 3 questions. The first two can be anything but the last should ask for an email address.
Most members are happy to provide their email address.
You can sweeten this by offering something of value and relevance in return, like a tutorial, video, cheat sheet or checklist.
How To Use Group Convert
Using Group Convert after set up is straightforward.
When you approve new members to your Facebook group, Group Convert will add them to its own local database.
You can view this data like shown below by clicking on the chrome extension button and clicking View Data at the bottom.
The data can be filtered by group if you are running Group Convert on multiple Facebook groups.
There are various ways to deal with this data.
You can either download the data directly to CSV or push it to your Google Sheet using the buttons in the toolbar.
Integrating Group Convert With Email Service
There are two ways to integrate the data from Group Convert to your favourite email service.
One is manual and other automated through Zapier.
Manual Integration
With the manual method, you import the CSV file into your email autoresponder when adding members to your email list.
How To Integrate Group Convert With Zapier
I prefer the Zapier integration method which will automatically push the email addresses of your approved FB group members into your chosen email service.
The two requirements are a Zapier account and an email autoresponder.
I use Active Campaign and will show how this can be integrated.
The steps will be similar with your favourite email service.
Integration with Active Campaign
The aim is to create a zap that will add a new contact to Active Campaign when a new row gets added to the Group Convert Google Sheet.
Create An Email List
Create an email list within Active Campaign where all your Group Convert leads will go into – you can name it FB Group..
Make a note of your email list name as you will need this later.
Make A Zap
Next go to Zapier and click the Make a Zap button.
For the Trigger, select the Google Sheets app and New Spreadsheet Row as the Google Sheets trigger.
Having connected your Google Sheets account, the next step is to set up your Google Sheets Spreadsheet row.
For this you need to:
- Pick your Group Convert Google sheet from the dropdown
- Choose the specific Worksheet that has the Group Convert column headers.
I would advice at this stage you go through the Test step to make sure everything is set up correctly.
Add Your Action
The next step is to add your Action.
For this example, I would choose the Active Campaign app, but choose whatever email service you are currently using.
Select the Create/Update Contact option to create a new contact.
You will then be asked to connect to your Active Campaign account, which you can do by grabbing your ActiveCampaign API url and API key.
In the Set up Active Campaign Contact step, first select the email list you created for the group.
For the contact fields you need the email address, first name and last name which you will get from your Google Sheet.
For this, click on the + icon at the right side of each dropdown.
This will let you pick from the columns in your Google sheet.
First name and Last name should be straightforward since we already have columns in the Google sheet with the same name.
For Email Address, you need to pick the column that corresponds to your FB question which asks for their email address.
If you used question 3 to ask this, which I did, select the A3 column, as that will contain their email address.
Click continue, test out the zap if you wish and click Finish.
That’s it. You’re all set!
Group Convert Pricing
The Group Convert pricing structure is quite simple.
The Starter Lite Plan to use with one FB group only costs $10 monthly.
For $17 monthly, the Silver Plan can be used for up to three groups.
The Lifetime Executive Plan is a one time payment of $197 for use across an unlimited number of FB groups.
There is a free 14 day trial that gives you time to try it out.
Final Thoughts
With Group Convert you’ll automate lead generation from your Facebook group and build your email list.
The setup may appear complicated but in reality it is straightforward.
Group Convert is affordable and easy to use.
It should be the first software to buy when you set up your Facebook Group.
Grab your copy below…
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